Discover the layers of "the onion".
blue onion's mission is to be the premier idea generator for challenger brands. blue onion does so by fostering an open, collaborative, entrepreneurial work environment. This results in forward thinking solutions for our clients and a more rewarding work environment for our employees. This makes blue onion a fun place to work and do business. If it isn't fun, we don't like it. But most importantly, blue onion is family owned and our family includes both our employees and our clients. We treat everyone as family and have relationships of over 20 years to prove it.
Weight loss advertising is everywhere, and in a cluttered marketplace it’s hard to differentiate yourself from the competition. Blue onion worked with SlimGenics to build a campaign centered around the individual, their story and their results. Using a memorable piece of music and high-end graphics, blue onion was able to take an individual’s story of weight loss and turn it into a creative and effective television and radio campaign.